Pleasure Doing Business was started out of a need to provide young contemporary women with classic pieces that have a hard, unique edge at a price that is not only affordable but also socially and economically responsible. The market desires such a label, one that is separate from the fashion goliaths, who are detached from the day-to-day, street level aesthetics we live with through. PDB knows its customers very well, they are our friends; our contemporaries; ourselves; they are the seemingly accidental people we meet every day that we can't get out of our heads. Pleasure Doing Business started as a means for sharing our ideas and eye with our consumer market. We feel that our vision differs from what is currently offered in retail. We hope to create a new niche for our customers to enjoy.